I didn’t like it… or did I?

More insanity in the advertising market. Apparently a new concept is gaining in popularity called memory morphing, in which advertisers retro-actively bombard you with positive messages to enhance a brand or product experience you already had, so that you basically get tricked into making false memories of whatever just happened as having been a good thing which you would recommend to all your closest friends.


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This entry was written by Tim Boucher, posted on October 22, 2003 at 11:54 pm.

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