Just found a referral to my site from somebody looking for “Brand Religion”. I’ve written about the connection between the two before, but just did a search myself on the topic, and found a handful of items I want to come back and check out later:
- A book titled, Corporate Religion: Building a Strong Company Through Personality and Corporate Soul
- Interview with Jesper Kunde, author of above book.
- Informational graphics about Kunde’s book.
- Brand Religion in conversation with Janine Hofmeyer
- Brand religion from the Hindu Online
- History of the Brand on Google Answers
- END -
ASSOCIATED CONTENT @TMBCHR (Auto-Generated)
- The Religion of Buying
- Brand Identity & Religion
- More about branding and religion
- Notes: If God Is For Us
- Knee-Jerk Reactions & Cultural Auto-Immune System Response
