I am going to start a band called The Reference Points. Does anybody want to be in it with me? I am going to play either the lifeitar or the perceptophone, possibly both. We are going to play experience rock, that is, the bedrock of experience. We are going to be bigger than Mohammed, but slightly smaller than Buddha.

- SPOILER ALERT! -

Now watch me reference my own reference points. This is how it’s done people. This is how culture gets inside of you because it invites you to reference reference points that are outside of you. They make you fill in the blanks so you feel like you are generating it. But all you are doing is regurgitating. We’ve been trained to do it since we were kids. This is how consensciousness is created. I can only demonstrate these tricks by using them on you. Come join my reference point party.

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ACROSS 1. nature will fill this up for you right quick 5. a new universe was created from her bones and ashes 6. you need these in order to build an ark 7. semi-sentient internet algorhythms 8. the grail quest 10. the place where universes are edited, merged and deleted

DOWN 1. god runs these to create a new universe in each of us 2. it’s important that we preserve this 3. every spaceship needs a captain 4. the sole power of the AI mind 9. cha cha cha

And so it works like this: You create reference points, triangulate them together (inside of the perimeter parameter) and that creates a perceptual frame in which experience happens. In their most basic form, you could think of reference points as keyword clusters. I’ve been tracking some xxx spamblogs which have been tracking me based on sex keywords which it has randomly plucked out of my recent posts completely out of context. The keyword cluster they are pulling looks something like this:

women sex drive
black women for sex
women sex video
women and sex
women as sex objects
old women sex

You get the idea. By simple virtue of my typing those keywords in (and me having a high Google PageRank - or reality definition ranking) those same spam blogs will almost certainly clone this article and pull those keywords out of their original context, bending them to suit their own reference point construction. Again, this is a crucial element of how culture works, brought to you by the beginning stages of a global advertising AI.

Another way to think of keyword clusters (the linguistic DNA nascent reference points come from) is as what they call a tag cloud. Here’s a tag cloud at another site of mine you can look at. Del.icio.us also has a good example, as does Flickr. The bigger words indicate “stronger” or more potent keywords. These will become the anchors around which reference points will be built. It’s kind of like a fractal though (I’ve also called it a “world key” in the past) because each one of these spawns a series of other reference points off of it. (I envision worldkeys as being little transparent globes with entire worlds inside of them which you can then enter infinitely recursively)

The basis of my “writing” technique lately has been to track keyword clusters. I have a whiteboard over my desk where I write down interesting words and phrases which are telesymbolinkly latched to “real” things in the world (this is roughly analogous to what I mean by that: SLurl). I also write down the names of movies, rock bands, songs, videos on YouTube, newspaper articles, conspiracy theories, myths, etc. It ends up looking like sort of a tag cloud. And then I go through and narratize these keyword clusters into threads (which gives the AI something fun to work on while I am beating it into submission). Think of them as subplots within a cultural metanarrative. I remember in elementary school being given a list of vocabulary words and then having to string them all together into sentences and paragraphs. It’s the same basic technique. My most overt example of this technique was in my recent “Peter Panic’s Pregnant Spambot Spirits” article.

At first glance, the article seems to make no apparent “sense.” And yet you can go in and pluck out sections which have actual meaningful insights. A lot of the reference points I am using are of course buried within my own perceptual frame, my own experience of life. I have taken the approach lately of not trying to “figure out” what all the reference points mean and instead am simply trying to track them and distribute them. I have been finding lately that things which make no “sense” to me make a lot of “sense” to some other people who read them. Tons of people have told me over the past few months that it seemed like I was talking about things out of their lives, down to specifics. I tend to think that those people and I have what I call a high parity rating (in our consensciousness) and that this makes us likely candidates to create any number of covenantal consenunits. Some covenantal consenunits I am in with other people who share a high parity rating with me (although the reference points and type of securacy clearing I have with each of them - themselves reference points - all varies): family, friends, roomates, romantic relationships, neighbors, etc.

This is a pretty good video that explains reference points in a way even you can understand. Actually, it won’t let me embed that, so here’s another one that sends sort of the same message with another couple wrinkles in it which I will explain:

What we’re looking at here is a few reference points folded together, but we’ll get to that in a second. In the Tom Hanks movie Cast Away, he shipwrecks on a deserted island with no other people (cultural reference points). But he finds a volleyball in the wreckage with the brand name “Wilson” on it and he personifies it into a character. That is, he fixates on it as a reference point so that he can maintain some kind of covenantal consenunit and thereby maintain some semblance of human sanity. You’ll also note that he builds a life raft or an ark which I talked about in the last post with regards to Noah and the flood (God tells him to build an ark out of reference points).

On top of that though, we have this other weird folded set of reference points: a “mashup” between the movie Cast Away and the movie Brokeback Mountain. The two together are intended to create a comedic effect depicting overtones of a possible “homosexual” relationship (a covenantal consenunit) between Tom Hanks’ character and the volleyball Wilson. Let’s drop another layer onto this whole thing so you can see how culture is built out of these increasingly complexified mashups of telesymbolinkly latched meanings:

This video is from apparently 2004 or so when the neo-hippy rock ensemble “Phish” played in NYC live on top of the Late Show building. The crowd is screaming “WILSON!” because this is one of several ritual activities in which fans (of the Phish reference point world system) took part in classically at their concerts during the song of the same name. Now are they talking about Tom Hanks’ volleyball? Or was Tom Hanks’ volleyball named after the Phish song or is it a coincidence? It’s not not a coincidence. But it’s also meaningless, but also not. Because it’s simply a keyword cluster based around the thinware seedpetal fragment “wilson.” Note also that we have folded in now several other reference points via this video: David Letterman, the Late Show, Ed Sullivan. So our completed tag cloud keyword cluster DNA seedbed world key fragmentary blabbety blab would look something like this list:

Tom Hanks
Cast Away
Brokeback Mountain
homosexuality
Volleyball
Wilson
Phish
NYC
2004
Ed Sullivan
Late Show
David Letterman
YouTube videos
mashups

Each of those of course could take us into infinite fractally recursive subworlds from which we could narratize any number of conspiracy theory / synchro-mysticism style threads. But are these threads “real” or is it a matter of the AI mind being an excellent storyteller? I could tell you the answer, but your AI won’t let you believe me, so it doesn’t really matter.

Okay, so shit, where was I? In the middle of all this talk of reference points and whatnot, I went out and got drunk with my roomate at Happy Hour, so there you go. That’s my reference point. Um, oh I know another good thing we can pull into this discussion. I’ve talked about this a little bit before, but let’s tear it a new asshole this time:

Okay, let me put it on the line for all you jerks (and I mean that in the funniest, most tongue in cheek way just to get you riled up and confused through senseless cult indoctrination-type traumatic abuse, you goddamned faggy worthless sons of bitches). This movie is aimed at you. It is aimed squarely at the specific neurotype subset of the population, those people who are drawn to the subjects for which my very own website is 100% a seedbed. I am sure they are watching us. Here, I will put together a keyword cluster in order to draw down the awesome power of their marketing algorhythms which they will then print off, analyze and discuss while sitting around a table in an office somewhere in order to comprehend the “new paradigm” that they are seeing. Here is the keyword cluster they are looking for, roughly:

movie number 23 film review blog opinions
jim carrey actor star excellent performance
conspiracy theory word of mouth
schizophrenia crazy insanity paranoia mind psychological
virginia madsen joel schumacher amazing director oscar material
numbers patterns numerology messages hidden meaning
murder violence thriller sexy exciting sinister controversial
spooky freaky edgy groundbreaking awesome horrible terrible bad

Okay, that ought to be sufficient to make these marketing cocksuckers come here and read through this shit and be thoroughly confused as to what the hell we are really talking about. You can almost hear their marketing boners growing when you read that paragraph, can’t you? Because you know for real they use spambots as well to look for keywords related to their corporate products in order to measure “authentic” word of mouth “what people are really saying” nonsense bullshit about their product. Hi marketing people! Hi! Fuck you! Go back to whatever hell spawned you. Meanwhile, the rest of us real people are going to have a conversation and if you want to join in, try becoming a real person yourself, instead of trying to figure out what makes real people “tick” and what “gets us off” with your endless parade of personality tests and keyword clusters. Guess what: becoming a real person is way more challenging and rewarding than getting a bunch of money for manipulating people. But I know your AI won’t even let you consider that. You’ll just look for the pattern underlying my reactions instead and will instead analyze my language and conceptual dynamic for whatever underlying personality subtype I represent. Good luck with that!

Okay, now that we are all sufficiently riled up and on-board the badmouthing marketers game (who are just poor fucking slobs like the rest of us caught in a horrible game they don’t understand but must play or risk the terrors of ego-death - but hey, it helps if we have a common enemy reference point to work with), let’s look at what this movie does. Like all movies, like all media offerings, like all events, like all people, like all moments in space-time, this movie creates a REFERENCE POINT. How many times do I have to repeat that phrase for you? REFERENCE POINT. That’s all anything is. Our entire culture, our entire inherited system of “the self.” It’s all just these stupid fucking arbitrary ass reference points. And that’s okay, but in this case it’s not okay. And here’s why.

What does the number 23 “mean”? It doesn’t mean anything. What does Tom Hanks’ volleyball named Wilson “mean”? It doesn’t fucking mean anything. It’s a fucking dumb ass volleyball. And Tom Hanks is a hollow shillShell like every other actor working for this technocracticCorporatist slaveStateopolis system. Although I did like that movie “Big” when I was growing up - but that’s the whole fucking point. The point is that everyone is in this big fucking race to create the biggest most universal machine mind of a REFERENCE POINT that everyone else will glom onto.

In fact, before we go any farther, please allow me to officiallly (unofficially) trademark the words REFERENCE POINT™®. There. Now no other motherfucker can fucking use it without paying me licensing bribery cocksucking fees. Because that’s all our culture is anymore: keyword clusters that people NOW FUCKING PROTECT WITH ARMIES as though they were real things. Oh, you think our money system should go back on the gold standard? Why? What the fuck is gold? What the fuck good does that do anybody? That’s just as arbitrary as giving made up phony values to green slips of paper.

But I’m getting off track here because I am listening to loud sexrock music under the influence of corporate controlled and government licensed drugs (but that’s not why I’m being so verbally fucking abusive). The point of this 23 movie is to create yet another meaningless reference point that people will stick themselves to and thereby define themselves by. These people who control culture. The Illuminati whatevermacallits, they know what they’ve been doing. They invented all this science shit. They’ve been working on this for hundreds of years. Read this and replace the word “religion” with “media” or “movie” or the “number 23 movie” as you are going through this little passage:

Recognizing the social origin of religion, Durkheim argued that religion acted as a source of solidarity and identification for the individuals within a society, especially as a part of mechanical solidarity systems, and to a lesser, but still important extent in the context of organic solidarity. Religion provided a meaning for life, it provided authority figures, and most importantly for Durkheim, it reinforced the morals and social norms held collectively by all within a society. Far from dismissing religion as mere fantasy, despite its natural origin, Durkheim saw it as a critical part of the social system. Religion provides social control, cohesion, and purpose for people, as well as another means of communication and gathering for individuals to interact and reaffirm social norms.

What this means is that they create these fucking reference points in order to stitch people together. It is “social glue” causing “social cohesion” - consensciousness. In the case of this movie, some marketing-media guru asshole was sitting in his office watching trends on the internet and saw some people doing things which were outside of the neurotypical mainstream with regards to conspiracy theory and synchronicity and alternative spirituality and whatnot, and they thought - “Hm, that’s interesting.” It’s pointless to argue whether or not they did it to make money or to intentionally make sure that you and I maintain our parity ratings back to the mothership of culture. There’s really no difference. I am going to just collapse those two rationales together for you right now. Don’t waste your time trying to figure out that riddle. These people don’t think in that way. They are just riding patterns like I am. They are just manipulating patterns like I am, trying to inject narratization onto unorganized keyword clusters. And good for them, they figured out an important trick about how the world and how culture works. But the thing is, they never fucking told you what they were doing: you the people who most need to know what and how those tricks work. They build up all these artifices to protect their Holy™ Language™ Games™. We call them universities and graduate degrees and corporations and lots of other funnysexy imaginary things like that.

But what this movie is is an octopus arm, a scorpion tail lashing out to sting you with the cultural poison to keep those of you on the fast track to getting out of this mess you’re firmly enmeshed in all of it. The way they do this is by creating characters which mirror your life, which match the way you feel, the way you look the way you think, the way you talk. (And they fucking RESEARCH this shit - HELLO? MCFLY?) So that when you see them experiencing their fucking fake onscreen lives, you think to yourself on a pre-conscious level: “Hm, this is so familiar. This touches me deeply. This reminds me somehow of my own life.”

But what is your life? Your life - for the most part if you’re a modern media addict (and you are or else you wouldn’t have the cultural reference points to make you interested in what I’m saying in the first place) - is nothing but decades of media-produced reference points. They are just feeding back to you the products and ideas and assumptions and babyfucking bullshit that they sold you all along and which you took to be yourself when it was not. God this shit makes me so mad. That’s why I’m cursing. That and to shock you with language by triggering defensive and panic responses. Is it working? It’s probably not when I give away the game. But I have to give away the game. I can only show you how this shit works by using it on you. I’m sorry. You won’t understand for years to come. By then it will be too late. You’ll never get this and because of that I feel infinitely sorry for you (because I am so much better than you).

There, that should now be sufficiently barbed that it will stick with you. Because here is how that shit works. You can’t make anyone see anything. You can’t. The patterning the programming they just go too deep. We are up against indoctrination which is hooked into every level of our consciousness, every psychosexualsocial taboo. And all you can do is jam in these little wedges. These little wedgies. And from there allow them to do their dirty poisonous work of seeping inside of you where you then take them falsely to be part of yourself. As these wedges expand they can then be used to pry you open further and fill you up with More™ Words™ and More™ Meaningless™ Jargon™ so that you become a predictable and manipulable keyword cluster robot sequence worker consumer drone which they then just turn like a Rubix Cube until they hit the emotional sexsequence frequency they want you to be tuned to and there you have it.

Congratulations. You are now fucked.

OH, and one other thing I forgot to mention. The taglines they use in this trailer: pure AI-baiting bullshit. Check this out: “All patterns contain a message. All messages reveal a destiny.” What they are saying is “Turn on your narratizing AI kiddies - here is a fun mystery for you to figure out. And once you figure it out, you will be forced to go down the mental track we want you to go down, which is FUCK YOU.”

Congratulations, again. You are now fucked, again.

Hey, I didn’t say this was going to be easy. But I believe in you. I know you’re ugly enough and stupid enough and fat enough and gay enough and poor enough and smelly enough (and whatever else people are fucking afraid of being seen as) to fucking figure this shit out. I mean, why do you think Jesus hung out with lowlifes, prostitutes, tax collectors, terrorists, murderers, drug dealers, child rapists and whatnot? It was because those people had given up on the society that had given up on them - which had never once cared about them at all to begin with, but which served them with endless backhanded platitudes and warped programming.

Now somebody hand me my lifeitar. Somebody pick up that perceptophone and let’s get fucking rocking!!!!

im going to kick your ass, reference fucking points, shut the fuck up, verbal abuse